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Greece Launches 2026 Summer Sales—Watch for Fake Discounts

Sunday, 21 June 2026/Source: Flashnews/1 min read

Greece's 2026 summer sales season runs through August 31, offering discounts across clothing, footwear, accessories, and household goods at shops nationwide, including across Crete. Retailers are required by law to display both the original and discounted prices clearly. Consumers should watch for items marked as "sale" that were never sold at the stated original price, a common practice. The General Secretariat of Commerce advises shoppers to keep receipts, as returns and exchanges remain subject to each store's individual policy during sales periods. For tourists, this is a good opportunity to pick up local goods in towns like Heraklion, Chania, and Rethymno, where high-street shops and boutiques participate. Online purchases from Greek retailers fall under the same sales rules and consumer protections.

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