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Rethymno seeks European Capital of Tourism 2027 designation

Monday, 22 June 2026/Source: Naftemporiki/1 min read

The municipality of Rethymno, on Crete's northern coast, has submitted its candidacy for the title of European Capital of Tourism 2027. The designation is awarded annually by the European Best Destinations organization to cities that demonstrate outstanding tourism offerings, cultural heritage, and visitor experience. Rethymno is known for its well-preserved Venetian old town, Ottoman architecture, and long sandy beach stretching along the city center. If selected, the title would bring increased international visibility and likely attract higher visitor numbers throughout 2027. Travelers planning a trip to Crete in the coming years may find Rethymno an even more prominent destination, with potential new events, infrastructure improvements, and promotional initiatives tied to the candidacy. The winner is typically announced several months before the designated year.

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